Otto
Project Services
Branding & Logo, Graphic Design, Web Design
Client Industry
Financial Services
Project Summary
OTTO came to us to update its solid brand as the company expanded its plastics production capabilities and footprint across North and Central America. The century-old company had a long-established and recognizable logo, but no other established brand elements and was looking to create a stronger presence as it approached a new level of growth.
We worked with them to slightly update their logo for a more modern feel and build them a visual style guide with a color palette, brand pattern, and new messaging that denoted the industry-leading position they hold. We then applied this to update their website, brochures and collateral, and we created a new stunning tradeshow presence for them.
Brand Identity
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