Project Description

Jiffy Lube

Project Type

Motion Design, Display Ad Campaign, WordPress, Email

Client Industry

Automotive

Project Summary

Jiffy Lube consists of franchises across the US. We were approached by the Jiffy Lube owners based in the Carolinas with over 20 locations.
This franchise had one the most underperforming marketing ROIs across the US with a cost per visit of over $20 in 2019.
By 2021 we accomplished a cost per visit of $10.86, which raised the franchise to one of the best performing in the nation.

25 percent increase in sales, 48 percent drop in overall cost per converison

Key Objectives

Campaign Built across full series of digital touchpoints

Display Ads

Tested Several Ad concepts till a clear winner emerged from user engagement rates

Motion Design

Infused short form storytelling to make our Ads more appealing

Scheduled Email Blasts to Website subscribers

Social Media Ads

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